Green Business Strategy Laboratory
Executive Development/Action Learning for Sustainability
Imagine you are playing a sophisticated game of Monopoly(tm) with other Executives except that:
- There is no game board. Instead, you engage in sustainability strategies creating, manufacturing and marketing a product with sound economic value
- Teams run competitive companies in the fast-paced, global marketplace
- You don't draw random event cards. Instead you are fully immersed in real-time conversations with customers, employees, suppliers, NGOs and other stakeholders
- Nobody plays the banker. Instead our web-based decision support software tracks your triple-bottom-line: profits, planet, people.
To speak with someone about our approach, use this link to contact us.
To read a description of our Laboratory use this link.

What drives decision making?
Do you know how your deeply held views affect your decision making? Do you assume your colleagues see things the same way as you do? How about your teammates? Project staff? Wouldn't it help to have a picture of where you're all leaning or leading?
As a starting point, you can measure your own sustainability decision making style in our Sustainability Mental Model Assessment (click here). (Assessments are based on the Stuart L. Hart (Mgmt Faculty, Cornell) Sustainability Portfolio.)

What Transformation Users says..
Often when businesses are approached about including Sustainability in
management development programs, there is a concern that this is just a
"feel good" issue that has no real relevance to profitability or
shareholder value. Transformation proves just the opposite---that attention
to sustainability can lead to productivity, profitability, and business
success. The Transformation Laboratory experience is realistic, flexible,
and capable of being tailored to an individual company's specific business
issues. The ability to improvise within the "Learning Laboratory"
environment encourages participants to open their minds to understand the
self-imposed constraints they frequently act under, and to recognize that
they can change the rules of their business to beat the competition.
Steve Mercer - Former Vice President, Boeing Leadership Center

Over 5,500 Users on 4 Continents
Realia Group delivers a microworld/business simulation/learning laboratory within which you can explore the implications of your strategic efforts. Our lab exercises draw-out the "mental models" of participants, assess whether they can achieve corporate goals of sustainability, CSR, quality, etc. and dynamically explore systemic changes needed to achieve success. Your experience creates "future memories" of what is possible.
Decisions made during our Lab sessions are traced to their impact on income statement, balance sheet and environmental & social measures to facilitate organizational learning. Knowledge is THE critical corporate asset today.

Practice makes permanent..
The Lab exists in multiple formats for a variety of audiences and purposes from corporate to university. (see Product Information tab) It can be used to build new strategies through "collective futuring" or to support EMS and ISO 14000 initiatives by enabling participation and engagement of staff. Through systems thinking approaches, lifecycle management, and quality tools it builds individual skills, successful teams and powerful strategies. Refer to our Links&PDFs section to download detailed documents, and review Testimonials and examine FAQs in our About Us section.

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